Case Study: Olgivy PR/Microsoft
Approached by the team at Olgivy PR, we filmed and produced a socially driven video communication to help launch a popular Microsoft Xbox game. Rapper Seth Sentry was enlisted for the shoot to raise awareness for the launch of Activision’s hugely popular gaming franchise ‘Call Of Duty’.
Designed to spread word-of-mouth, this piece generated a lot online buzz through social networks like Facebook and Twitter.
- Video Communications